Facebook News: Changes Coming to Your Newsfeed [Updated]

[Reposted from Social Media Today. Also includes an update on Facebook Questions. Original article can be found at http://bit.ly/9eAlFI ]

Facebook continues to beta-test changes on how status updates function for users and Pages. Here’s a preview of what’s to come.

Format. The first thing users will notice is a new format. Instead of having one type of post (status updates) with attachment options, there will be multiple types of posts.

Current Facebook Status Update

Current format

New Facebook Update Format

New format

Privacy settings for each option clearly displayed. When you select the type of post you’re going to make, your privacy settings will show up right next to the option–reminding you exactly who will see what you’re sharing (this change will make more sense in a minute).

Facebook Privacy Settings

Auto-Fill. Similar to using Facebook’s search box, when you begin typing a post, Facebook will try to match what you’re writing with Pages and friends.

Facebook update auto-fill

Facebook Questions. Facebook questions began beta-testing a few months ago. Over the next few weeks Questions will be rolled out to all US users. It’s important to note that Questions are shown to everyone — so showing privacy settings next to your post options ensures you don’t forget that. (Clear and transparent, that might deserve a gold star).

Similar to the Status option, Questions also has an auto-fill feature. This means users can write their own question or join the discussion on questions already being asked.

Facebook Questions

Facebook Questions

Questions will also appear in the right hand rail of your Facebook homepage.

Facebook Questions in Rail

Pages can add a Questions tab. It will be interesting to see how brands will utilize the Questions page. For example, Questions could replace or change how the Discussions tab is used, could serve as a help/FAQ resource, or become a key place for customers to have customer service and product issues addressed.

Are you seeing the new changes in your Facebook account? If so, what do you think about them and how do you think brands will utilize Questions on brand pages?

About the Author

Marina is a Digital Strategist at Arc Worldwide. She has an M.S. in Integrated Marketing Communications from Northwestern's Medill School and a B.S. in Marketing from Indiana University's Kelley School of Business. She is passionate about branding, social media, and digital marketing and loves to stay on top of trends and experiment with new tools. Connect with her on Twitter @marina81 or at www.marinamolenda.com.